Category Archives: branding

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Why Product Brands Need To Know Their Average Draft Position (ADP)
02 Sep 2024

Why Product Brands Need To Know Their Average Draft Position (ADP)
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Profiling Ideal Customers: The Enthusiastic Hobbyist
10 Jan 2021

Profiling Ideal Customers: The Enthusiastic Hobbyist
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Describing a dream niche for online sales
14 Apr 2019

Describing a dream niche for online sales
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What Your Browse Page Says About Your E-Commerce Brand
09 Mar 2018

What Your Browse Page Says About Your E-Commerce Brand
branding content personalization
13 Jul 2015

Identity archetypes are for consumers as well as companies
branding content pinterest trust wom
28 May 2014

Types of Pins for Content Marketing on Pinterest
branding non-verbal nostalgia persuasion psychology speech tips
27 Dec 2012

Making your ideas their ideas (plus sneaky shortcuts for recall)
branding emotion marketing persuasion psychology trust value wom
11 Jul 2011

Ramp Up Anticipation For a Better Unboxing
branding case study
12 May 2009

Angry Trout and Brains on Fire
branding
06 Feb 2009

I’m sorry I’m not sorry